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Senior Business Analyst

Sigma Software

• Lead business analysis for complex, multi-system solutions and AI-enabled automation projects • Collaborate with stakeholders to understand advertising workflows and translate goals into structured requirements, user stories, and success metrics • Facilitate workshops, interviews, and requirements elicitation using appropriate analysis techniques • Serve as a strategic advisor to customers, identifying and recommending the best-fit approach, as well as addressing business needs and objectives • Guide clients and development teams through the implementation of data and analytical solutions • Create and maintain BA artifacts (requirements, WBS, process flows, decision logs, wireframes) • Validate user stories, acceptance criteria, assumptions, and business rules • Partner with engineering and data science teams to ensure solution alignment • Identify and communicate risks related to design, scope, dependencies, and timelines • Support scope definition, change management, and process optimization (“as-is” / “to-be”) • Provide data-driven analysis to support executive decision-making • Plan and lead User Acceptance Testing (UAT) and participate in pre-sale activities • 5+ years as Business Analyst or BI Analyst • 1–2 years performing Product Owner-like responsibilities • Experience with shifting priorities and evolving requirements, multiple times during life cycle • Experience working with backend and cloud solutions • Proven ability to translate complex business needs into functional/data requirements • Hands-on experience with BI tools and basic SQL • Advanced experience with Jira, MS PowerPoint, MS Word, diagramming tools • Practical experience with AI/LLM concepts and prompt-based solutions • Experience in data analysis and data governance, including mapping, lineage, and quality • Strong analytical and critical-thinking mindset • Excellent communication, facilitation, presentation skills • Ability to prioritize and work independently in dynamic environments • Upper-Intermediate or higher English level WILL BE A PLUS• Experience in AdTech or digital advertising • Experience supporting pre-sales or discovery phases PERSONAL PROFILE• Analytical thinker with strong business acumen • Comfortable engaging with senior stakeholders and technical teams • Self-driven, adaptable, and proactive in problem-solving Ready to take your expertise to the next level in the rapidly evolving AdTech industry?

Source: https://himalayas.app/companies/sigma-software-e561c036-16e4-4b2c-aa28-a33af9f3750b/jobs/senior-business-analyst

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